Effortless Pitches for Modern Beauty Creators

Gisou is a luxury Dutch haircare brand leveraging a six-generation beekeeping heritage to create honey-infused products. Their range includes shampoos, conditioners, hair masks, and styling creams focused on hydration, shine, and healthy hair, marketed towards a sophisticated consumer base.

Color Wow is a haircare brand focused on science-backed, problem-solving solutions for various hair concerns. Their product line addresses issues like frizz, greasiness, dryness, and styling challenges, offering convenient and effective solutions for maintaining healthy, vibrant hair.

Makeup Revolution is a cruelty-free cosmetics brand focused on delivering trendy, affordable makeup products, often described as dupes of higher-priced brands. Their product line includes lipsticks, lip glosses, eyeshadow palettes, and skincare items like eye patches, catering to a younger, budget-conscious consumer base.

Beauty Bay is a Manchester-based online beauty retailer and own-brand label offering a vast selection (10,000+) of beauty products, catering to a highly engaged and passionate customer base. The brand emphasizes community building and frequently hosts events like sample sales, fostering a strong sense of belonging among its 'obsessed' customers.

Eva NYC is a Brooklyn-based haircare brand focused on affordable, clean, and sustainably-produced products. Their clinically proven formulas are designed for various hair needs and are available at major retailers, emphasizing both efficacy and mindful production.

Batiste is a leading global dry shampoo brand that experienced a significant legal challenge in 2023, resulting in a settlement over benzene. Despite this, the brand maintains a strong market presence and actively promotes its volumizing and time-saving benefits through various marketing campaigns.

Olaplex is a premium hair care brand renowned for its patented bond-building technology. Focusing on repairing hair damage from within, Olaplex offers a range of salon and at-home products designed for healthy, strong, and visibly improved hair. Their marketing emphasizes long-lasting results and caters to a broad audience interested in high-quality hair care.

Paul Mitchell is a global, cruelty-free hair care brand with a salon heritage, boasting a strong brand identity built on high-quality products and successful collaborations (e.g., Paris Hilton). Its established presence is further amplified through strategic partnerships with television shows and influencers, demonstrating a sophisticated marketing approach.

Zala is a brand specializing in high-quality 100% Remy human and synthetic hair extensions, offering a range of products including clip-in extensions and halos. They focus on hair transformations and styling, emphasizing ease of use and achieving various looks from everyday wear to special occasions.

Space NK is a British luxury beauty retailer known for its curated selection of niche and established brands. They focus on high-end skincare, makeup, and fragrance, actively engaging with their audience on TikTok through product reveals, collaborations, and aspirational content.

LOOKFANTASTIC is Europe's leading online beauty retailer, expanding into physical stores with an experiential focus. Their brand emphasizes iconic beauty products, curated collections, and exclusive offers, actively engaging their community through social media campaigns.

Godess is a Canadian brand specializing in high-quality, long-lasting hair accessories, primarily claw clips and bows. They emphasize simple, yet effective styling solutions for achieving polished and voluminous looks, and utilize TikTok for promotional offers.

K18 is a premium, clinically proven haircare brand focused on biomimetic repair technology. Its patented peptide repairs keratin chains in just four minutes, offering superior heat protection and deep-level repair, resulting in a strong and healthy hair appearance. The brand emphasizes speed, efficacy, and stylist approval.

Kérastase is a luxury Parisian hair care brand established in 1964, offering a range of high-end products and salon treatments. Their formulations leverage advanced L'Oréal research to provide bespoke solutions for diverse hair types and concerns, focusing on both scalp health and overall hair vitality.

Sephora Canada is a prestige beauty retailer offering a wide range of brands, in-store and online shopping, beauty classes, and exclusive perks. Their brand focuses on inclusivity and providing a curated, high-quality beauty experience for Canadian consumers.

JVN Hair is an inclusive haircare brand founded by Jonathan Van Ness, emphasizing effective products and a strong sense of community. Their formulations utilize sustainable ingredients like sugar-cane hemisqualane and focus on celebrating all hair types and textures.

Hairitage is a family-friendly hair care brand founded by YouTube star Mindy McKnight, offering eco-conscious formulas for various hair types. The brand leverages social media, particularly TikTok and Instagram, for marketing and community engagement, emphasizing clean ingredients and relatable content.

Amika is a hair care brand known for its inclusive approach ("all hair is welcome") and its use of natural ingredients like sea buckthorn. The brand cultivates a youthful, playful image with a strong online presence, focusing on community engagement and exciting product launches.

Nexxus is a hair care brand focused on repairing damaged hair using its ProteinFusion technology. Targeting a busy, health-conscious audience, Nexxus emphasizes simple, effective routines and promotes hair health as a form of self-care.

Zotos Professional is a hair care brand offering salon-quality products for at-home use. Their product lines, such as AGEbeautiful and Biotera, focus on color, texture, and scalp health, emphasizing natural beauty enhancement and self-care.

OUAI is a hair, body, and supplement brand founded by celebrity stylist Jen Atkin, focusing on effortless chic products. The brand emphasizes ease of use and a luxurious experience, targeting a sophisticated audience interested in high-quality self-care.

Prose is a custom beauty brand specializing in AI-driven, made-to-order hair and skincare products. They emphasize clean ingredients, sustainability (climate-neutral and B-Corp certified), and personalized experiences for their customers.

Dae is a haircare brand specializing in desert-botanical infused, hydrating products with dreamy scents. Their focus is on simple, effective formulas catering to various hair types, currently highlighted by a limited-edition peach-scented Taming Wand available at Sephora and their website.

Manic Panic is a cult-classic, NYC-born hair dye brand established in 1977, known for its vibrant, semi-permanent colors and DIY-friendly application. The brand emphasizes bold, creative self-expression through vivid shades and caters to a punk-inspired, alternative beauty market.

Shark Beauty is a hair styling brand focused on high-performance, heat-controlled tools. Their products, marketed under the "Shark Glam" name, aim for fast drying times without extreme heat damage, catering to all hair types and delivering a glossy, glamorous finish. The brand leverages influencer marketing to showcase its capabilities and stylish results.

Cult Beauty is an expert-curated online retailer specializing in high-end global beauty products, operating since 2008. They focus on exclusive launches and collaborations with top brands, actively engaging their audience through giveaways and waitlists to build brand loyalty and excitement.

L'Oréal Professionnel is a legacy hair care brand (est. 1909) specializing in high-performance hair color, innovative technology, and exclusive professional education for hairstylists. Their brand focuses on creating impactful, trendsetting styles and products, exemplified by their new Absolut Repair Molecular Oil.

Schwarzkopf Professional USA is a leading global hair color and care brand with a 120+ year history of innovation. They cater to professional colorists, offering a wide range of high-quality products like IGORA ROYAL and IGORA VIBRANCE, and have recently won multiple BeautyMatter Awards for their innovative haircare lines.

BondiBoost is an Australian hair wellness brand focused on combating thinning hair with clean, natural products. Their product line includes shampoos, scalp care treatments, and styling tools, available through various retailers and their website, emphasizing a holistic approach to hair health and self-care.

TPH by Taraji is a beauty brand founded by Taraji P. Henson, offering both haircare and skincare products under the TPH by Taraji and BODY by TPH lines respectively. The brand focuses on luxury, self-care, and achieving hydrated, radiant skin and healthy hair.

Redken is a professional hair care brand founded in 1960, known for its science-backed formulas and collaborations with top stylists. The brand emphasizes education and artistry, evident in its participation in major industry events like the Behind the Chair show, and offers a range of products including Shades EQ gloss.

PATTERN is a hair and body care brand founded by Tracee Ellis Ross, focusing on hydration and care for curly and textured hair. The brand prioritizes quality and community engagement, offering various product lines and loyalty programs while maintaining transparency with its customers.

Garnier USA is a cruelty-free beauty brand focusing on accessible, green science-based hair and skincare products. Their marketing emphasizes ease of use and focuses heavily on social media collaborations with influencers, highlighting their Micellar Water as a key product.

Nutrafol is a physician-formulated hair growth supplement brand marketed towards both men and women experiencing thinning hair. Their product line includes a scalp routine featuring a shampoo, conditioner, serum, and build-up blocker, emphasizing a holistic approach to hair health and dermatologist recommendations.

Moroccanoil is a globally recognized beauty brand renowned for its argan oil-infused haircare products. The brand emphasizes treatment and shine, offering a range of products from oils to sprays designed for various hair types and needs, and prioritizes high-quality ingredients and visible results.

Act + Acre is a scalp care brand specializing in cold-processed products, prioritizing nutrient preservation and sustainable manufacturing. They focus on hydration and are currently stocked at Sephora, emphasizing trichologist-approved solutions for healthy hair and scalp.

T3 Micro is a hair styling brand focused on high-quality, innovative tools that deliver salon-level results at home. They emphasize sleek design and advanced tourmaline-ion technology, catering to a hair-obsessed audience and frequently engaging with their community through giveaways and user-generated content.

IGK Hair is a trendsetting haircare brand co-created by four celebrity stylists, offering salon-quality products for the modern generation. Their product line focuses on frizz control, smoothing, and styling, catering to diverse hair needs and modern lifestyles.

Typology is a French, minimalist vegan skincare brand offering ingredient-focused, direct-to-consumer products. Their fully recyclable packaging and emphasis on clean, effective formulas cater to a conscious consumer seeking simple yet high-quality skincare and makeup.

Fable & Mane is a sibling-founded, clean and vegan hair care brand inspired by Ayurvedic traditions. Their products, available at Sephora, focus on hair wellness and nourishment, offering a range of solutions from hair oils to dry shampoo, catering to various hair types and needs.

Living Proof is a hair care brand leveraging MIT-patented science and Unilever's distribution to create effective frizz-fighting and dry shampoo products. The brand emphasizes innovative formulas and luxurious experiences, as evidenced by its limited-edition scents and celebrity collaborations.

Camille Rose Naturals is a Black-owned gourmet hair care brand founded by Janell Stephens, known for its unique "kitchen-to-bathroom" approach using food-grade ingredients in its curl care products. The brand offers various product lines, including the popular Curl Love and Guava Slip collections, catering to individuals with curly and coily hair types and emphasizes hydration and manageability.

Wella Education is a leading professional hair care brand offering training and resources for stylists of all levels. With a rich 145-year history, Wella leverages social media to connect with a large global network of stylists, sharing educational content and promoting its products through engaging campaigns.

Brazilian Blowout, a popular professional smoothing treatment, boasts long-lasting results and a strong online presence. However, the brand faces ongoing scrutiny from the FDA regarding formaldehyde content, a crucial factor for consumers and stylists to consider.

milk_shake is an Italian-made hair care brand specializing in color-safe products infused with milk proteins and fruit extracts. Their products, trusted by salons, focus on providing moisture, strength, and shine for healthy, effortlessly good hair, with popular items like their Whipped Cream leave-in conditioner.

Carol's Daughter is a Black-owned haircare brand based in Brooklyn, known for its natural hair products and empowering messaging. The brand emphasizes strength, resilience, and the heritage of Black hair, focusing on products designed for various hair types and textures, including solutions for hair growth and maintenance.

Pureology is a leading US vegan hair care brand specializing in color care. Their luxurious, sulfate-free products, such as the new Hydrate Glow Catcher oil, focus on hydration and shine, primarily distributed through Ulta Beauty.

Function of Beauty is a customizable hair, body, and skincare brand offering bespoke products mixed fresh to order. They have a strong online presence and retail partnerships with major stores like Target and Walmart, actively engaging in community events and social media marketing campaigns.

This brand, likely called 'Chunks' or 'JoySauce', sells playful, imperfectly-perfect acetate hair clips designed in Seattle and ethically manufactured in China. Their marketing emphasizes affordability, sales events, and a relatable, entrepreneurial brand voice.

SalonCentric, a L'Oréal USA subsidiary, is a leading wholesale distributor of professional salon products catering to licensed stylists. They offer a wide range of brands, educational resources, and exclusive deals to their clientele, promoting themselves through engaging social media content featuring various hair styles and color trends.

Briogeo is a clean haircare brand focused on healthy hair and texture inclusivity. They utilize naturally derived ingredients and scientific backing in their products, and are available at major retailers like Sephora and Ulta.

SheaMoisture is a Black-owned hair and body care brand rooted in West African shea butter heritage. It emphasizes community commerce and caters to Black women, showcasing versatility and confidence in its marketing through influencer collaborations and diverse styling.

Vegamour is a biotech-driven hair care brand offering plant-based serums and supplements clinically proven to promote thicker, fuller hair, lashes, and brows. Their products focus on hair longevity and are available at Sephora, emphasizing community engagement and user challenges.

Curlsmith is a haircare brand specializing in gourmet-quality products designed for all curl types, from wavy to coily. Their brand mission centers on building curl confidence and providing effective styling solutions for diverse curly hair needs. The brand actively engages with its online community through interactive content.

VIORI is a brand offering all-natural, longsheng rice-based shampoo and conditioner products, currently available at Sephora. Their marketing focuses heavily on the natural ingredients and bar format of their shampoo.

House of Hur is a K-Beauty brand that seamlessly blends skincare and makeup. They focus on vegan, fragrance-free formulas, emphasizing hydration and skin health with innovative products like their Moist Ampoule Blusher and Jelly Capsule Cream.

Pantene, a legacy drugstore brand since 1945, utilizes Pro-Vitamin B5 to deliver hair repair solutions globally. Their current marketing emphasizes a fun, relatable 'fixins' campaign focused on addressing various hair concerns with a playful, country-inspired aesthetic.

Blue Magic is a heritage hair care brand established in 1968, specializing in moisturizing products for textured hair. Their product line, including grease, conditioners, and activators, emphasizes natural ingredients and long-lasting results, fostering a sense of nostalgia and trust among its loyal customer base.

Cloud 10 Beauty is an Irish e-commerce boutique offering a curated selection of international beauty brands. They focus on fast shipping and frequently run sales and promotions, engaging customers through giveaways and contests.

Virtue Labs is a luxury hair care brand specializing in hair repair using its proprietary Alpha Keratin 60ku technology. The brand focuses on high-quality, science-backed products and frequently engages in promotional activities like giveaways to build brand awareness and community.

ghd is a premium hair styling brand renowned for its innovative ceramic straighteners, initially launched in 2001. The brand focuses on high-quality tools and currently emphasizes a trade-in program offering significant discounts on its latest, technologically advanced stylers like the ghd chronos and ghd chronos max.

Donna Bella Hair is a brand specializing in ethically sourced Remy human hair extensions (tape-ins, beads, keratin tips, and clip-ins). They offer lifetime video education for stylists and emphasize high-quality, seamless results for hair transformations, focusing on length, volume, and color blending.

Nefertiti's Secret is a Miami-based natural hair care brand offering products like leave-in treatments and curl definers, focusing on hair growth, hydration, and shine. Their products, available on Amazon and their website, utilize natural oils like batana, rosemary, and pumpkin seed to cater to various curl types and textures.

Joico is a science-driven hair care brand focused on repairing and revitalizing damaged hair. They offer a range of products, from shampoos and conditioners to specialized treatments, emphasizing moisture, color care, and overall hair health, celebrating their 50th anniversary with ongoing innovation and community engagement.

Matrix is a professional hair care brand offering inclusive, damage-defying hair color and care products for all hair types. Their product line focuses on bond-building technology and frizz control, catering to diverse needs and creating a strong brand identity around healthy, beautiful hair.

Punky Colour is a vegan and cruelty-free hair color brand inspired by 1980s punk culture, offering vibrant neon shades. They emphasize ease of use and bold self-expression, targeting a younger, social media-savvy audience.

Verb is an Austin-based hair care brand offering salon-quality, affordable (under $20), paraben- and sulfate-free products. Their range includes mood-boosting fragrances, scalp treatments, and hydrating shampoos and conditioners, focused on delivering clinical results and a positive customer experience.

göt2b is a hair and beauty brand targeting Gen Z, emphasizing strong hold and versatile styling products. Their marketing focuses on self-expression and achieving unique looks, using bold visuals and influencer collaborations to promote their range of sprays, gels, and waxes.

BaBylissPRO is a professional hair styling brand with a French heritage, now backed by Conair. They offer a range of high-quality curling irons, dryers, and clippers, targeting both professional stylists and consumers, and currently features promotions and collaborations with Ulta Beauty and the Dallas Cowboys.

Bio Ionic is a professional hair styling brand utilizing volcanic minerals and negative ion technology for faster drying and healthier-looking hair. Their product line, including the popular 10X dryer and styler, focuses on delivering sleek, shiny results with less frizz, as evidenced by their marketing and influencer collaborations.

Oribe is a luxury hair care brand that positions itself at the intersection of high fashion and high-performance formulas. Their products are known for their signature scent and focus on creating styles ranging from voluminous blowouts to intricate braids, catering to a sophisticated and style-conscious consumer base.

TRUHAIR, by Chelsea Scott, is a hair care brand focused on providing instant root coverage and volumizing solutions for thinning hair and graying hair. The brand utilizes a Color & Lift powder for quick and easy application, promising confidence and extending time between salon visits.

Aunt Jackie's Curls & Coils is an award-winning, budget-friendly haircare brand catering to those with wavy, curly, and coily hair. Their product line includes flaxseed-infused masks and leave-in conditioners, focusing on nourishment and odor elimination with products like their Scent-Sational hair deodorizer.

Kenra Professional is a haircare and styling brand focused on professional-quality products that deliver long-lasting hold and volume. They are available at Ulta Beauty and Amazon, and frequently collaborate with influencers to showcase their products and tutorials.

Drybar is a premium haircare brand specializing in blowouts, offering both salon services and a range of award-winning hair tools. Their brand identity is centered around a cheerful, yellow aesthetic and focuses on achieving salon-quality results at home.

Shaz & Kiks is a haircare brand leveraging Ayurvedic principles to create nutrient-rich products promoting healthy hair growth and scalp health. Their focus on natural ingredients and clinically proven formulations positions them in the premium, natural haircare market.

Overtone is a brand offering easy-to-use, semi-permanent hair color conditioners. Their products allow users to tint, maintain, or completely transform their hair color without bleach or salon visits, focusing on healthy hair and vibrant color results. The brand emphasizes DIY application and caters to a wide range of hair colors and types.

Vida Glow is an Australian beauty brand specializing in ingestible marine collagen supplements for improved skin, hair, and nail health. Their marketing emphasizes influencer collaborations and promotional offers to drive sales and brand awareness.

Nioxin is a hair care brand specializing in clinically proven systems to address thinning hair and hair loss. Their products target scalp health to promote fuller-looking hair, offering solutions for various hair concerns including color-treated hair and postpartum hair loss.

Stardust Hair Co. is a Los Angeles-based company specializing in high-quality, same-day shipped hair extensions, primarily clip-ins and tape-ins. Their brand focuses on festival-inspired styles and viral trends, offering a range of options from balayage to various colors and lengths, emphasizing chemical-free processes and quick shipping.

REHAB. Your Hair is a brand offering eco-conscious, award-winning hair and body care products focused on hydration, shine, and UV protection. Their product line includes oils, sprays, and body care items designed for at-home spa experiences, emphasizing vegan, cruelty-free, and sustainable practices.

Sebastian Professional is a hair care brand emphasizing artistry, individuality, and evolution in hair styling. Their brand focuses on empowering stylists and connecting them through a shared passion for creative hair expression, utilizing high-quality products to facilitate this.

This brand offers minimalist, clean haircare products specifically formulated for 3A-4C curl types. They prioritize pleasant, gourmand fragrances and utilize a multi-channel distribution strategy including Ulta, Sephora, Boots, and Space NK.

Whish Beauty is a skincare brand focused on natural ingredients and delightful sensory experiences. Their products, inspired by spa rituals and dessert scents, aim to empower consumers to make intelligent choices in their self-care routines.

Dyson is a technology brand renowned for its engineering and innovation in home appliances and beauty tools. They focus on high-performance products with advanced technology, emphasizing speed, efficiency, and protection for both hair and surfaces. Recent marketing highlights new hair styling tools and robotic cleaning advancements.

Sweed Beauty is a vegan and clean beauty brand founded by makeup artist Gabriella Elio, offering high-performance makeup and skincare inspired by Stockholm minimalism. Their product line includes eye patches, lip liners, and blush, focusing on innovative formulas with high-quality, naturally-derived ingredients.

Adwoa Beauty is a clean, gender-neutral haircare brand specializing in products for textured curls. They have secured significant funding and are stocked at Sephora, focusing on a message of self-acceptance and joy within their hair care routine.

Ceremonia is a Latinx-founded haircare brand that emphasizes clean, superfruit-based products and inclusive scalp wellness rituals. Their brand celebrates Latin heritage and promotes a holistic approach to healthy, beautiful hair, evident in their social media presence and collaborations with high-end retailers like Sephora.

Luster's Pink is a Black-owned, family-operated hair care brand established in 1957, renowned for its iconic Pink Oil Moisturizer and commitment to natural hair care for all generations. The brand emphasizes its legacy, family connection, and dedication to providing safe and effective products for diverse hair types.

Bumble and bumble is a globally recognized hair care brand originating from a New York City salon, specializing in styling products that deliver shine, volume, and healthy-looking hair. Their product line focuses on versatility and caters to diverse hair types and styling needs, emphasizing innovative formulas and professional-level results.

Cashmere Hair is a luxury hair extension brand offering 100% Remy human hair clip-in and hand-tied extensions. Known for their high-quality products and effortless styles, they cater to brides, everyday women, and those seeking volume and length, achieving significant brand recognition after a successful Shark Tank appearance.

African Pride is a haircare brand specializing in products for curls and textured hair, focusing on affordability and community support. Their marketing emphasizes HBCU culture and engagement through giveaways and social media campaigns, showcasing product benefits like moisture retention and frizz control.

Creme of Nature is an affordable hair care brand established in 1976, focusing on styling, coloring, and care for natural hair. They leverage influencer marketing and educational content (like their Untangled podcast) to build a community around celebrating diverse hair types and textures, promoting their 'Unstoppable Hair' brand identity.

Oz Hair & Beauty is a large, family-run Australian e-retailer specializing in salon-quality hair care, high-end skincare, and luxury fragrances. They are expanding their retail presence with a new store opening in Westfield Miranda, emphasizing community engagement and a fun brand personality.

NatureLab.TOKYO is a Japanese haircare brand offering cruelty-free, clean, and clinically proven products. Their range includes shampoos, conditioners, hair oils, and scalp treatments featuring ingredients like sakura, bamboo, and apple stem cells, emphasizing healthy hair and shine.

Harper Ellis Hair Co. is an Arkansas-based luxury hair extension brand specializing in a patented Concealed Bead Row method. They offer high-quality, double-drawn wefts and Blend Bundles, catering to both stylists and consumers seeking premium hair extensions and styling tutorials.

Shuuemura is a Japanese makeup artistry brand renowned for its high-quality, skincare-infused products and tools specifically designed for Asian skin tones. The brand emphasizes precision, innovation, and a sophisticated aesthetic, catering to a diverse clientele seeking both bold color and skin health.

Crown Affair is a clean beauty haircare brand focused on ritualistic, slow-beauty practices. Their flagship product, the Overnight Repair Serum, boasts clinically proven results and is a key element in their brand narrative emphasizing quality and efficacy.

This brand focuses on sustainable, vegan, and effective hair care products, specifically promoting solid shampoo bars as a plastic-free alternative. Their marketing emphasizes scalp health and addressing hair thinning concerns, targeting a conscious consumer base interested in both environmental responsibility and hair health.

DevaCurl is a curl-focused haircare brand that experienced a relaunch in 2020 following product liability issues. Their current marketing emphasizes gentle, high-quality formulas designed to improve curl health and appearance, leveraging dermatologist collaboration and innovative technologies like CurlBond.

Madison Reed is a direct-to-consumer (DTC) brand offering ammonia-free, salon-quality hair color kits and AI-powered color services. They emphasize ease of use and high-quality products, leveraging partnerships with retailers like Ulta Beauty and Amazon for wider distribution.

UNITE Hair is a California-based, award-winning premium hair care brand offering easy-to-use products. Their popular vegan 7SECONDS Detangler and TEXTURIZA spray cater to various hair types and styles, emphasizing healthy, effortless looks.

TGIN (Thank God It's Natural) is a Black-owned hair care brand offering shea butter-rich products for natural hair. Founded by Chris-Tia Donaldson, the brand incorporates breast cancer advocacy and is known for its popular Honey Miracle Hair Mask and Miracle Styling products, often promoted through sales and engaging social media campaigns.

Davines is a long-standing Italian hair care brand (est. 1983) committed to sustainable and ethical practices, holding B Corp certification. They combine scientific innovation with environmentally conscious sourcing, creating high-quality, sensorial products while actively working to remove plastic waste from the environment.

Fekkai is a luxury haircare brand founded in 1989 by Frédéric Fekkai, known for its French-inspired products and focus on shine and frizz control. The brand emphasizes high-quality ingredients and offers a range of products addressing common hair concerns, leveraging partnerships with retailers like Ulta Beauty.

Melanin Haircare is a natural haircare brand focused on providing products for various styles and textures, catering specifically to people of color. Their brand utilizes user-generated content featuring satisfied customers to showcase product effectiveness and versatility.

Mayde Beauty is an affordable, trendy hair brand specializing in synthetic and human hair wigs, extensions, and hair pieces designed for ease of use and Instagram-worthy styles. Their products cater to diverse hair textures and styling preferences, emphasizing natural looks and protective styles.

Navy Hair Care is a marine-botanical hair care brand leveraging user-generated content (UGC) for successful sales. Their focus is on creating sleek, effortless styles and addressing common hair concerns like dryness and frizz, resulting in consistently high-quality hair days.

Joon is a haircare brand drawing inspiration from ancient Persian beauty rituals, blending them with modern chemistry to create lightweight, silicone-free shine products. Their products feature ingredients like saffron, pistachio, and rose, and are sold through Nordstrom and Sephora, with a strong emphasis on online engagement and sales promotions.

Mizani, a L'Oréal-owned brand, specializes in hair care products for textured, curly, and coily hair. Their focus is on delivering salon-quality science to empower individuals with diverse hair types, reflecting a brand ethos of 'True Textures = True Freedom'. Mizani leverages social media, particularly TikTok, to connect with its target audience and promote its products.

AQUIS is a hair care brand specializing in drying tools designed to minimize damage and promote stronger, healthier hair. Their products cater to all hair types and are available through major retailers like Amazon, Nordstrom, and Ulta Beauty, emphasizing a gentle drying process as key to hair health.

Dark & Lovely, a heritage brand under SoftSheen-Carson, focuses on hair care products catering to diverse ethnicities, particularly Black women. The brand emphasizes self-expression and beauty, actively supporting community initiatives like the NAACP scholarships through its Building Beautiful Futures program, while offering a range of products including relaxers and bleach kits.

Sienna Naturals, a vegan haircare brand co-founded by Issa Rae and Hannah Diop, offers science-backed, clean products focused on scalp health and enhancing textured and protective hairstyles. Their product line, available at Sephora and their website, prioritizes plant-based ingredients and delivers visible results.

ApHogee is a hair care brand specializing in repairing damaged hair, particularly for curly hair. They emphasize protein treatments and are available online and at Sally Beauty, targeting a customer base focused on hair health and maintenance.

Rahua is a premium hair and body care brand utilizing rainforest-grown ingredients. They emphasize natural, ethically sourced products with a focus on salon-quality results and sustainability, targeting a female audience interested in healthy hair and self-care routines.

Great Lengths USA is a B-Corp certified provider of ethically sourced, premium human hair extensions exclusively for salon professionals. They focus on providing high-quality, natural-looking solutions for hair loss, particularly postpartum hair loss, empowering stylists to offer transformative experiences to their clients.

Wellbel is a physician-formulated hair care brand offering supplements and topical products focused on hair health and wellness. Their products, featuring biotin and MSM, aim for fuller, healthier hair without causing breakouts, emphasizing a holistic approach to hair growth.

This TikTok account focuses on beauty tips and tricks, showcasing various skincare and makeup products from different brands. They utilize trending hashtags and offer a discount code for their own brand, KNESKO Skin, suggesting a potential focus on promoting their own products alongside broader beauty content.

Alterna Haircare is a luxury brand offering eco-conscious haircare products since 1997. Their formulations, featuring caviar and advanced skincare science, focus on transformative results and are promoted through visually appealing content across platforms like TikTok.

The Rootist is a hair wellness brand focused on a holistic approach to hair health. Utilizing biotech fermentation, their products target the scalp and hair as a single ecosystem for strengthening, smoothing, and revitalizing damaged hair, promoting healthier-looking results.

Planet Beauty by Brown Thomas is a luxury beauty destination within Brown Thomas department stores in Ireland. It offers a curated, personalized beauty experience featuring high-end brands and exclusive in-store events, focusing on creating a unique and immersive shopping environment.

Philip B. is a luxury, botanically-powered haircare brand founded by Hollywood stylist Philip B., offering a range of products for various hair needs. The brand boasts celebrity endorsements and utilizes innovative, multi-functional formulas, emphasizing natural ingredients and visible results.

Organic Beauty Essence is an Instagram-native organic haircare brand focused on natural, vegan, and cruelty-free products. Their product line includes pre-shampoo detanglers, scalp masks (like a red onion and rosemary treatment), and growth serums, all aimed at promoting healthy hair growth and minimizing breakage.

In Common is a hair care brand offering high-performance products used by celebrity stylists. Their product line, including Magic Myst and Magic Treatment, focuses on repairing, hydrating, and protecting hair, resulting in a healthy shine and improved manageability. The brand emphasizes multi-tasking products and a luxurious, salon-quality experience.

MONAT Global

Rossano Ferretti is a luxury Italian haircare brand offering high-quality, natural products inspired by its founder's signature 'Metodo' cut. The brand focuses on weightless, healthy hair through a range of shampoos, conditioners, masks, and oils designed to address various hair concerns, from dryness and brassiness to volume and scalp health.

This brand focuses on beauty products, emphasizing direct-to-consumer sales and cruelty-free, clean, and organic options. Their marketing leverages TikTok trends, including zodiac-themed content and collaborations with influencers, to reach a younger demographic.