Boscia Skincare brands itself as 'The Original Clean Girl,' emphasizing cruelty-free and vegan beauty products that align with the clean girl aesthetic. Their lineup includes innovative items like the Luminizing Charcoal Peel-Off Mask, designed to remove impurities and reveal a natural, radiant glow. Popular on TikTok, Boscia leverages viral trends and shoppable content to promote accessible, effective skincare routines for everyday users.