Peach & Lily specializes in K-beauty inspired skincare products that emphasize hydration, brightening, and achieving the iconic 'glass skin' look through innovative formulas like serums, mists, and cleansers. Their style is engaging and promotional, featuring seasonal routines, product spotlights, and interactive questions to connect with followers. They offer value by providing accessible, travel-friendly options that deliver visible smoothness, glow, and nourishment for all skin types.