Effortless Pitches for Modern Beauty Creators

Suave is a budget-friendly hair, skin, and body care brand offering affordable, high-quality products for the whole family. They are widely available at retailers like Target, Walmart, and Dollar General and focus on creating viral content showcasing product effectiveness through user-generated content and influencer marketing.

skinbetter science is a skincare brand focused on research-led formulas and professional skin health. Its collection includes retinoid products, antioxidant serums, moisturizers and sun protection.

African Pride is a haircare brand specializing in products for curls and textured hair, focusing on affordability and community support. Their marketing emphasizes HBCU culture and engagement through giveaways and social media campaigns, showcasing product benefits like moisture retention and frizz control.

Cheeks + Co is a skincare and facial-spa business with locations in the Los Angeles area. It offers facial treatments, brow services and a namesake skincare collection.

Paula's Choice specializes in skincare products aimed at achieving healthy, glowing skin through targeted solutions like hydration, barrier repair, and SPF protection. Their style is engaging and educational, using emojis, hashtags, and practical tips to promote award-winning and best-selling items. They add value by offering seasonal advice, such as winter skincare routines, to help users maintain skin health effortlessly.

Alleyoop is a clean, time-saving, and multi-functional beauty brand specializing in travel-friendly makeup products infused with SPF for healthy, everyday use. The brand engages its audience through playful teasers about upcoming expansions and exclusive limited-edition items like TYB tote bags. Emphasizing convenience and wellness, Alleyoop promotes a seamless, unbothered beauty routine with versatile essentials.

Mad Hippie is a vegan and cruelty-free skincare brand focused on natural, effective beauty products like Vitamin C serums and toning mists, now available at ULTA. The brand promotes sustainability by donating $1 from every web sale to conservation efforts. Their social media highlights product features, promotions, and endorsements to engage skincare enthusiasts.

COOLA is a California-based organic skincare brand specializing in feel-good sunscreens and beauty products. Their brand emphasizes a local, community-focused approach, as evidenced by their pop-up events and collaborations, while maintaining a lighthearted and celebratory tone on social media.

Aloisia Beauty is a women-owned, Latina-led small business specializing in clean, K-beauty inspired skincare products that emphasize radiant and youthful skin. Their style focuses on promotional content highlighting sales, deals, and product benefits like antioxidant-rich serums for hydration and glow. They add value by offering high-quality, barrier-strengthening formulas infused with ingredients such as fermented postbiotics, niacinamide, and green tea, catering to those seeking effective, clean beauty solutions.

Beautyblender is the original and leading brand of edgeless makeup sponges, renowned for its innovative design and professional-grade performance. The brand boasts a strong online presence and distribution through major retailers like Sephora and Ulta, emphasizing its iconic status and founder's expertise.

Dr. Dennis Gross Skincare is a dermatologist-founded clinical skincare brand offering science-backed, at-home treatments like award-winning peels and innovative devices. Their products focus on delivering visible results quickly, such as brighter, firmer, and clearer skin, with a strong emphasis on efficacy and convenience.

goPure is a skincare and body-care brand offering products for everyday routines. Its collection includes facial serums, moisturizers and targeted neck and body creams.

Aveeno is a skincare brand renowned for leveraging the natural power of oat to deliver gentle, effective solutions for sensitive and dry skin. Their Skin Relief Healing Ointment stands out as a dermatologist-tested, fragrance-free formula enriched with oat and glycerin, ideal for hydrating and repairing cracked hands and cuticles without a greasy residue. This brand emphasizes non-irritating, soothing care to promote everyday skin health and comfort.

Josie Maran is a clean beauty brand specializing in argan oil-based skincare and makeup products. They focus on delivering a healthy, dewy glow and are available at Sephora in the US and Canada, emphasizing high-quality, unique argan oil formulations.

rèphr is a beauty-tools brand that develops products with feedback from its community. It is known for Japanese-made makeup brushes and practical accessories for daily beauty routines.

Neen Cosmetics, founded by Stila creator Jeanine Lobell, specializes in foolproof makeup products like the Lined Up Lip Liner collection, promising easy application that users 'can't f* up.' The brand highlights sustainable materials such as Sulapac and shares engaging TikTok content including tutorials, behind-the-scenes glimpses, and product pairings. Available exclusively at Nordstrom, Neen positions itself as an accessible, trending option for effortless beauty routines.

Palmer's is a skincare and haircare brand focusing on natural ingredients like cocoa butter and vitamin E. Their product line caters to a broad audience, from babies to adults, offering solutions for various skincare concerns including dryness, dark spots, and hair care. The brand emphasizes gentle, effective formulas and visible results.

Oma Cosmetics is a brand specializing in luxury body oils with a focus on gourmand and clean scents, complemented by authentic African net sponges for exfoliation. Their brand identity centers around elevated self-care and appeals to a customer base interested in unique fragrances and natural beauty products.

Scrardie Beauty is a small business specializing in unique, 'cool' makeup that stands out from regular products, with a strong emphasis on contouring tools and techniques. The brand engages its community through monthly email giveaways, collaborations with influencers like NikkieTutorials, and endorsements of complementary products from brands like Krystelle Lee Cosmetics. Their content highlights innovative beauty surprises and a playful, confident vibe in the makeup world.

Henry Rose is a clean, genderless fine fragrance brand prioritizing transparency and sustainability. Their EWG-Verified and Cradle-to-Cradle-Certified scents, created by Michelle Pfeiffer, offer a range of body sprays with memorable names and captivating descriptions emphasizing both refreshing and warm, addictive qualities.

Navy Hair Care is a marine-botanical hair care brand leveraging user-generated content (UGC) for successful sales. Their focus is on creating sleek, effortless styles and addressing common hair concerns like dryness and frizz, resulting in consistently high-quality hair days.

Virtue Labs is a luxury hair care brand specializing in hair repair using its proprietary Alpha Keratin 60ku technology. The brand focuses on high-quality, science-backed products and frequently engages in promotional activities like giveaways to build brand awareness and community.

Arcona is a Los Angeles skincare brand offering facial and body products. Its collection includes cleansers, toners, treatments and moisturizers, alongside a professional spa heritage.

PuffCuff is a hair care brand specializing in patented hair clamps and detangling brushes designed for curly and textured hair. Their products aim to eliminate tension, breakage, and dents associated with traditional hair ties and brushes, providing a comfortable and damage-free styling experience.

Living Proof is a hair care brand leveraging MIT-patented science and Unilever's distribution to create effective frizz-fighting and dry shampoo products. The brand emphasizes innovative formulas and luxurious experiences, as evidenced by its limited-edition scents and celebrity collaborations.

Soshe Beauty is a makeup brand focused on everyday performance and skincare-inspired formulas. Its collection includes products for lashes, lips and complexion.

Laneige EU is a skincare brand specializing in hydration-focused products like moisturizers, toners, cleansers, and lip masks, targeting a youthful audience with fun, engaging content. Their style features unboxings, vibe checks, and holiday-themed promotions, often incorporating giveaways and collaborations. They deliver value through accessible self-care routines that promise supple, hydrated skin and velvety lips, emphasizing pampering during seasonal changes.

Alpyn Beauty is a wild-crafted skincare brand based in Jackson Hole, Wyoming, specializing in clinical-grade formulas infused with locally sourced mountain botanicals. The brand emphasizes cruelty-free practices and is sold at Sephora and Nordstrom, targeting a customer base interested in clean and effective skincare.

54 Thrones is a luxury body care brand specializing in African botanical-infused products, such as shea butters and hydrating creams. Their focus is on creating luxurious, award-winning formulas that deliver radiant, healthy-looking skin through ritualistic skincare routines, promoting a connection to African beauty traditions.

Jamie Makeup is the beauty brand of celebrity makeup artist Jamie Greenberg. Its products focus on practical, versatile makeup for busy daily routines.