Effortless Pitches for Modern Beauty Creators

about-face is a cosmetics brand founded by musician Halsey. Its collection offers bold colors and versatile formulas that encourage experimentation with makeup.

Pat McGrath Labs is a high-end makeup brand founded by renowned makeup artist Pat McGrath. Known for its vibrant pigments and innovative products like the Mothership eyeshadow palettes and Lust Gloss, the brand caters to a luxury beauty consumer base with a strong online presence.

Loumiskincare is a clean beauty brand specializing in sensitive skincare products that promote glowy, healthy skin. Their content features product promotions, morning routines, and collaborations with subscription services like IPSY, emphasizing instant results and holiday gift ideas. They add value by offering accessible, effective skincare solutions for everyday use and special occasions.

e.l.f. Cosmetics is a Gen Z-focused brand offering affordable, high-performing, vegan makeup. Their current marketing campaign centers around a new Vanilla Soft Serve Glow Reviver Melting Lip Balm, emphasizing its creamy texture and sweet scent.

PuffCuff is a hair care brand specializing in patented hair clamps and detangling brushes designed for curly and textured hair. Their products aim to eliminate tension, breakage, and dents associated with traditional hair ties and brushes, providing a comfortable and damage-free styling experience.

Vintner's Daughter is a luxury skincare brand focused on high-performance, natural, and ethically sourced products. Their commitment to sustainability is evident through their B Corp certification and 2% For Charity pledge, while their brand aesthetic emphasizes slow-made, multi-benefit formulations with a sophisticated, almost artisanal feel.

Rahua is a premium hair and body care brand utilizing rainforest-grown ingredients. They emphasize natural, ethically sourced products with a focus on salon-quality results and sustainability, targeting a female audience interested in healthy hair and self-care routines.

Kopari Beauty specializes in consciously clean and naturally effective skincare products inspired by tropical paradise, emphasizing hydration, glow, and effortless beauty routines for seasonal vibes like fall and summer. Their style evokes a sense of relaxation and paradise through items like body oils, setting mists, and lip care, promoting accessible, feel-good beauty available at retailers such as Ulta. The brand's value lies in its commitment to natural ingredients and clean ethos, making beauty routines simple and enjoyable.

Naturally Serious Skin is a clean skincare brand that combines natural botanicals with scientifically-backed ingredients to combat environmental aging. They offer a range of products available at Sephora, focusing on efficacy and sustainability, as evidenced by their emphasis on clean ingredients and promotions.

ZIIP creates handheld beauty devices that use electrical current as part of a home facial routine. Its devices work with conductive gels and guided treatments accessed through a companion app.

Manic Panic is a cult-classic, NYC-born hair dye brand established in 1977, known for its vibrant, semi-permanent colors and DIY-friendly application. The brand emphasizes bold, creative self-expression through vivid shades and caters to a punk-inspired, alternative beauty market.

Salt Air is a body care brand emphasizing inclusivity and the connection between skincare and bodycare. Their product line focuses on hydration and radiance, offering serums, oils, and other products with skin-loving ingredients.

Function of Beauty is a customizable hair, body, and skincare brand offering bespoke products mixed fresh to order. They have a strong online presence and retail partnerships with major stores like Target and Walmart, actively engaging in community events and social media marketing campaigns.

HerJuiceBar is a brand offering natural, gynecologist-approved feminine hygiene products focused on holistic wellness and self-care. Their product line includes washes, scrubs, and potentially probiotic supplements, emphasizing natural ingredients and sustainable practices like refills.

No7 USA is a beauty brand specializing in skincare innovations like the Future Renew line, focusing on routines, overnight transformations, and anti-aging solutions. Their content style is promotional and engaging, often tying into trends like glow-ups and holiday gifting with festive emojis and hashtags. They offer value through affordable, effective products available at retailers like Walgreens, including gift sets and occasional makeup items for comprehensive beauty enhancement.

Ravie Beauty is a makeup and skincare brand created by beauty creator Allie Glines. Its products focus on preparing the skin and creating wearable everyday makeup looks.

Glamcor makes professional lighting and beauty equipment. Its collection includes portable lights, illuminated mirrors and LED light therapy devices for beauty and personal-care settings.

Aloisia Beauty is a women-owned, Latina-led small business specializing in clean, K-beauty inspired skincare products that emphasize radiant and youthful skin. Their style focuses on promotional content highlighting sales, deals, and product benefits like antioxidant-rich serums for hydration and glow. They add value by offering high-quality, barrier-strengthening formulas infused with ingredients such as fermented postbiotics, niacinamide, and green tea, catering to those seeking effective, clean beauty solutions.

Bluemercury is a luxury beauty retailer offering expert advice and spa-grade treatments, focusing on high-quality skincare and haircare brands. They emphasize science-backed products and personalized beauty solutions, catering to a customer seeking premium, effective products.

Mini Dew is a wellness brand focused on hydration and hormonal balance. They offer clean, electrolyte-infused drinks with added trace minerals, emphasizing natural ingredients and holistic health benefits for skin, hair, and overall well-being.

Skin Laundry is a skincare brand specializing in quick, effective 15-minute laser and light facial treatments. They market their services as convenient and results-driven, aiming for a luxurious yet accessible feel, emphasizing glowing skin and a strong social media presence.

Maison Louis Marie is a clean beauty brand offering minimalist, botanical fragrances with a unique blend of French and Californian aesthetics. Their cruelty-free and vegan products emphasize high-quality ingredients and are available at Sephora, highlighting a sophisticated and accessible brand positioning.

FORVR Mood is a luxury self-care brand founded by beauty influencer Jackie Aina, offering limited-edition, seasonal scented candles and fragrances. The brand emphasizes a playful yet sophisticated approach to self-care, focusing on creating uplifting moods and experiences for its customers.

Milk Makeup is a vegan and cruelty-free cosmetics brand focused on high-pigment, clean makeup products that empower self-expression. Their product line includes long-lasting, high-volume mascara and a popular setting spray, emphasizing quality and performance.

The OG clean beauty brand specializes in natural, plant-based skincare and makeup products, including hydrating serums, clean mascara, and gentle makeup remover wipes, all EWG verified and infused with skin-loving ingredients. Available at Target and Amazon, the brand celebrates self-care routines, cultural heritage like Hispanic Heritage Month, and everyday rituals such as slow mornings with coffee. Emphasizing purity and efficacy, it appeals to those seeking soft, refreshed skin without harsh chemicals.

Ellis Brooklyn is a luxury fragrance brand established in 2015, committed to vegan, cruelty-free, and eco-friendly practices. Their brand identity centers around creating high-quality, clean perfumes with captivating scents, often featuring gourmand notes and unique collaborations, as evidenced by their recent Labubu partnership.

Drybar is a premium haircare brand specializing in blowouts, offering both salon services and a range of award-winning hair tools. Their brand identity is centered around a cheerful, yellow aesthetic and focuses on achieving salon-quality results at home.

BaBylissPRO is a professional hair styling brand with a French heritage, now backed by Conair. They offer a range of high-quality curling irons, dryers, and clippers, targeting both professional stylists and consumers, and currently features promotions and collaborations with Ulta Beauty and the Dallas Cowboys.

Phlur is a modern fragrance brand that crafts unique, memorable scents inspired by feelings and moments. They emphasize transparent, dermatologist-tested formulas and utilize a strong social media presence, including TikTok, to build brand awareness and drive sales through exclusive launches and collaborations.

Joico is a science-driven hair care brand focused on repairing and revitalizing damaged hair. They offer a range of products, from shampoos and conditioners to specialized treatments, emphasizing moisture, color care, and overall hair health, celebrating their 50th anniversary with ongoing innovation and community engagement.